Customer Service

For many retailers, customer service is the thing that keeps shoppers coming back. By becoming "Safer Shopping Approved" and displaying the logo on your website, new customers will know what standard of service to expect.

All websites displaying the "Safer Shopping Approved" logo are checked to ensure that they make it clear what level of customer service they provide. We do this in a number of ways:

First of all the shopper must be able to contact the retailer easily. Secondly, the retailer must respond to enquiries within a reasonable period of time. There's nothing worse than emailing someone a simple question and having to wait a week for a reply!

When someone places an order, they should know exactly what they are getting, how much it's going to cost (including any taxes and delivery charges), and what guarantee/warranties (if any) that the product comes with.

After placing their order, the retailer should contact the customer by email or post to confirm that they have received the order.

The retailer should make it clear on their site how their returns policy works with regard to unwanted, unsuitable and faulty products. They need to ensure that the returns policy doesn't affect the customers statutory rights.

If a retailer doesn't comply with the above, then they are not allowed to display the "Safer Shopping Approved" logo on their site.

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